Why You Should Use a Double Opt in List

The main reason that you have an opt in email list is to attract people to your list that are prospects, and you want solid prospects. Solid prospects are people who are most likely to purchase your products in the future. When you use a double-opt-in list you are almost guaranteed to get a high quality number of subscribers on your list. Included on your list will be people looking for information that you are providing.

If you use a double opt in list, you may end up having a smaller list of say, only four thousand people, but they will be more than likely very eager for the information you have to offer. Then in-turn these subscribers are most likely to react to advertisements posted on your ezine, resulting in greater residual income for your efforts.

What would you prefer, having five hundred thousand general prospects, or having four thousand high quality prospects who are interested in purchasing your products? You want to spend more time focusing on prospects (eighty percent of your time) that are truly interested in what you are offering. With the remaining twenty percent you can spend some time on leads that may end up buying from you.

Reducing the number of complaints of spam, your host receives is one of the biggest advantages of a double opt-in list. Major ISP’s may ban your domain name if you are charged with Spam accusations too often. It makes a lot of sense to always set up a double opt-in list when ever possible. This can be easily accomplished when you use one of the more reputable email marketing companies available for mailing newsletters and ezines.

Autoresponder companies like Aweber.com and GetResponse.com are great sites that will show you how to set up an automatic double opt in email. It’s very easy, just click a button that will turn a single opt-in list to a double opt-in list. Know previous technical skill is required to set up an email ezine, it’s quite easy.

Hans Kristian Anderson is an Internet Marketer whose passion is helping people succeed in Internet Marketing. For more information on email autoresponders and a free report on building a list go to http://worldinternetsummitspeakers.com/blog/category/hans-kristian-anderson/email-autoresponders/, You can also get information about World Internet Summit events and the speakers who attend the event at http://www.worldinternetsummitspeakers.com/world-internet-summit.php