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List Building - Three Biggest List Building Mistakes You Are Making and How to Fix Them

I have seen many heart-based service professionals spending a lot of time on list building. After all, it is great to build a list of people who know, like and trust you, so that you can share tips and information with them. However, many service professionals are frustrated with building their lists, because all the time that they spend on list building doesn’t translate into more subscribers. In this article I am sharing with you the mistakes that many service professionals make when building their lists, and how to fix those mistakes.

List Building Mistake #1: Not Offering A Free Gift

When you are inviting people to join your list, it is very hard to convince them to join unless they receive a gift as soon as they join. You need to show the value of your free gift in order to convince people to join your list.

The best free gift to offer is a gift that people in your target market really want. An example of such a gift is a solution to the problem your target market wants solved. Create a free product on such a topic, and you will start getting many more people on your list.

How to fix this problem: create a free gift for your new subscribers.

2. List Building Mistake #2: A Bad Giveaway Page

Where do people sign up to join your list? They do that on your giveaway page. Your giveaway page, also called squeeze page, should only have one action that people can take on it. This action is joining your list.

I have reviewed many heart-based service professionals’ giveaway pages, and very often their pages give too many options to the potential subscribers. As a result, people who come to the giveaway check out many options and don’t join the list.

How to fix this problem: fix your giveaway page, so that it your potential subscribers can only take one action on that page.

List Building Mistake #3: Not Being Consistent

Consistency is extremely important when building your list. Too often, I see service professionals spend a day or two on building their list, then skip a few weeks, and then continue again.

Consistency is extremely important when building your list. When people hear about your list on a regular basis, many more will join in. You should take at least one action every day to build your list.

How to fix this problem: build your list every day.

And now learn exactly how to build the list for your heart-based business in the FREE report on list building at http://www.EffectiveListBuilding.com/4keys

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